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How would you define the difference between sales and marketing? Yes, both generate top line revenue. But how can you leverage and maximize the return of time, money, and talent on both to generate even more revenue. This could be a debate or a discussion, as Bill and Scott discuss the Difference between Sales and Marketing and other important ideas on episode 504 of the Winning at Selling Podcast.
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On October 23, 2001, Steve Jobs stood on stage at MacWorld and pulled a little white device (iPod) out of his pocket and said, “1000 songs in your pocket.” There were many other mp3 players on the market. He didn’t call it an mp3 player. He called it an iPod. It was different. Apple wasn’t the first to the market. They were clearly the last.