First impressions last a life time. When you make a good first impression with your business, people will remember that and they'll want to work with you and recommend you to others.
Think back to a trip you made to a restaurant and how the waitress treated you. Was she friendly from the beginning? Maybe she sat down in the booth beside you, chatted a bit, and then took your order. When she brought your food did she refill your drinks without asking? Did she bring you more bread before you ran out?
After all of that did you feel like she made your meal perfect? I would guess you gave her a tip that was a little more than what you tipped the last waitress you had. She deserved it because of the first impression she placed in your head.
With this experience you probably will go back time and time again. You may even ask for her each time so you will continue to have a wonderful meal as well as service. You may also find yourself recommending the restaurant and waitress to your friends and family.
This is something you want to do with your business as well. You want your customers to be happy with their first experience with you because it will stick with them for years to come. You also want them to bring you more customers. If the first impression is a bad one, that will not happen.
Are you making the perfect first impression with your customers? If you're not, then you need to figure out what you are doing wrong so you can correct it. You want your business to grow and prosper and that won't happen if you don't make a good first impression. First impressions are crucial with any business, so make it the best you can. Your customers will thank you for it.