SHOW NOTES:
In this week's podcast Steve covers Chapter 25: “The Sale Before The Sale” from the book How I Raised Myself From Failure To Success in Selling by Frank Bettger.
In this episode you will learn why the “Approach” is the most important part of the entire sales process.
Are you losing promising prospects because of your approach?
This week’s Sales Nugget: The approach is the most critical part of the sales process. Earn the right to continue the conversation.
This week's Quote: “I challenge you to make your life the masterpiece you want to paint, the novel you want to read, the day you want to wake to.” ~ Toni Sorenson
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